I recently stumbled upon an interesting blog entry by Jeremy Porter on http://blog.journalistics.com/. He talks about how the major newspapers in the U.S. stack up against each others in terms of circulation and other criteria.
He cited the following circulation numbers from report by the Audit Bureau of Circulations (ABC) for the month of March 2010:
- Wall Street Journal – 2,092,523
- USA Today 1,826,622
- New York Times 951,063
- Los Angeles Times 616,606
- Washington Post 578,482
- Daily News 535,059
- New York Post 525,004
- San Jose Mercury News / Contra Costa Times / Oakland Tribune 516,701
- Chicago Tribune 516,032
- Houston Chronicle 494,131
At a glance, these numbers certainly look very impressive considering how the digital media has been aggressively encroaching the turf of the traditional print media. In the past decade or so, the print media industry has been struggling to reinvent itself while trying to protect its bread and butter publishing business. Well, it seems like they should be relieved to find that the sky isn’t falling tomorrow… or anytime soon.